Bangladesh Football Federation - Most popular for July 2008
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The Bangladesh Football Federation (BFF) has struck a landmark sponsorship deal with Citycell worth
Tk 16.5 crore for three years, the biggest ever trade in the country's football history.
Although it was reported that Citycell, one of the leading cellular phone operators, will give the
governing body of football Tk 15 crore, BFF president Kazi Salahuddin yesterday confirmed that the
deal was worth more.
The partnership between Bangladesh Football Federation (BFF) and Citycell that is expected to give
the dying game in the country a lifeline was made official yesterday after the two parties signed
an MoU for the development of football.
Citycell will provide the cash-starved BFF Tk 16.5 crore over the next three years as the
federation's 'partner in progress'.
