Turnkey Sports: MLS Fans on Top

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The Sports Business Journal is once again reporting on the fans of Major League Soccer's remarkable connection to the corporate partners that support the league. In reporting the results of the latest Turnkey sports poll, SBJ states that, "MLS sponsors were correctly identified as such by the league's fans at a higher rate than the companies' rival brands across all categories, according to the results of this year's MLS Sponsor Loyalty survey conducted for SportsBusiness Journal/Daily by Turnkey Sports & Entertainment"

MLS fans' track record of brand loyalty is a recurring theme.

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