Chicago Fire & The Quaker Man Shake Up MLS Sponsorship Game
Still being several weeks away from the start of a new season for association football in the US, much of the current chatter surrounding Major League Soccer revolves around the announcement of this summer's All-Star Game in Philadelphia and, well, oatmeal. Okay, perhaps not specifically about oatmeal, but rather the unveiling of Quaker as the new shirt sponsor for Chicago Fire SC that begins with this video of a morning bowl of Quaker Oats and has continued by sending these rather special packages to not only sports media but also prominent US football bloggers to spread the word.
Twohundredpercent @ Jan 27, 2012 4:00 AM EDT | Blog Profile
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