MLS Sponsors Score Well With Fans
Because of MLS' relative newness to the sports scene, MLS fans have more "ownership" in the league's success. Unlike fans of the NFL, MLB and other mainstream sports, fans of Major League Soccer have real concern about their league and its place on the sports landscape. Fans work hard to bring friends to games, introduce family to the sport and cheer for MLS teams in international competitions.
Footiebusiness @ Dec 12, 2011 11:39 PM EDT | Blog Profile
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