LionsXII - Singapore Back In Malaysian Football

Daft name for a football team? I dunno, when we get to this part of the world, where we have MBA speak fill the pages of newspapers and the words of TV hosts all the time, you would think people would understand the meaning and importance of branding.
LionsXII? For a football team? Sounds as daft as TTM, PEA, SAFC, MyTeam, or Sime Darby.

Read the full article at Jakarta Casual.

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