Liverpool FC Nearing Naming Rights Deal
Liverpool is close to choosing a naming rights partner.
According to the Daily Mirror, the club has narrowed the field down to three companies and is
looking for a sponsorship deal that will help fund its future ambitions, which include a new or
redeveloped stadium.
Liverpool is thought to be seeking a naming-rights partner "who are prepared to pay at least the
equal of Arsenal's record-breaking deal at the Emirates, which was worth around £150 million
[$235.
Anfield Talk @ Oct 7, 2011 3:02 PM EDT | Blog Profile
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