One Nation, Indivisible?: Rebranding American History (#redallover)
The United States Soccer Federation has revealed a new uniform and a new motto to go with it: "Indivisible." The single world slogan is the product of a "crowd sourcing" campaign, in which fans were encouraged to submit their ideas to team-sponsor Nike. Dubbed "Red All Over," the project created a lot of buzz and raised a big question: Why would the USSF want to replace the old motto, "Don't Tread on Me"?
From a Left Wing @ Mar 26, 2011 6:35 PM EDT | Blog Profile
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