DC United Scores a Marketing Win
In Major League Soccer, the quality of marketing can be extremely hit or miss. While some teams
have stepped up and done things right, many are still lagging behind and failing to properly
represent their product, and the league's product as a whole, to their local market.
We've seen some tremendous work from the new kids Portland and Vancouver (at least until their
rather unnecessary and trashy campaign) and now one of the old kids in the neighborhood has
released an excellent marketing video that can't help but get you excited, even if you're a New
York or Philadelphia fan.
Ginge Talks The Footy @ Mar 14, 2011 3:57 PM EDT | Blog Profile
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