Fox Soccer Plus Could Have a PR Problem
As the Setanta era of soccer broadcasting in America comes to a close, and Fox Soccer Plus looks to fill in its spot, the good people at Newscorp will have to wrestle with one important difference between Setanta and Fox Soccer – the Fox brand. Will consumers spend money for a stand-alone Fox channel that is not so distinct from the myriad of other Fox offerings?
EPL Talk @ Feb 25, 2010 2:46 AM EDT | Blog Profile
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