fairgame magazine... would it work in Australia?

So for the last few weeks while I prepare to nod off to sleep I've had the pleasure of flipping through a few issues of the UK edition of fairgame magazine, a whole magazine devoted to that one thing I am quite partial to - women's football.

Going by its credits page, it's a pretty small team with editor Jen O'Neill and news editor Wilf Fifth, plus a person each in design, advertising and marketing.