Seattle MLS: A Local Club or a Global Brand?
Seattle's MLS team, due to launch in 2009, had enjoyed a dream start in recent months due to publicity over their supporter-friendly identity. Then they had to choose a name, and suddenly, the conflict between global branding and local history drove a wedge between fans and MLS.
Pitch Invasion @ Mar 26, 2008 10:48 AM EDT | Blog Profile
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- Sounds Like A Conspiracy
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- Bold Season Predictions
- Seattle Already Signing Players
